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From Olympics to Omotenashi: What You Need to Know About Working in Japan's Tourism Industry

Updated: Dec 25, 2019

Author: Putri Nurdivi

Published date: 2nd December 2019

The Japanese tourism industry has been recognized as one of the most sought-after job sectors in Japan. Alongside tourism stakeholders, the Japanese government has been actively promoting Japan's tourism industry and continuously improving the infrastructures, facilities, and services available due to the dramatic increase in the number of tourists coming from all over the world with the majority from other Asian countries. #jportlibrary

Japan is home to a one-of-a-kind tourism industry.


In recent years Japan has also opened its gates more to tourists by providing a more relaxed policy measure on the visa requirements particularly for travelers from China and South East Asian Countries. According to the Japan National Tourism Organization (JNTO) report, the number of foreign visitors to Japan is seeing substantial growth, reaching 28.69 million in 2017 based on the Japan National Tourism Organization (JNTO) report. Moreover, JNTO also reported the number of inbound tourists this year has jumped up 5.2% compared to 2018.



The boom in the tourism industry has not gone unnoticed by Japanese firms. Regardless of efforts to cash in on the new tourism boom, there are simply not enough domestic workers to hold up the industry. With the tension of the ongoing Rugby World Cup 2019 and the highly anticipated Tokyo Olympics and Paralympics in 2020, there has been an expansion of the tourism market through diverse human resources by welcoming foreign workers in the tourism-related firms in Japan. In this article, we discover the Japanese tourism industry through the eyes of foreigners.